Overview

This programme prepares participants to be customer sales associates in the retail industry (with a focus on apparel). This programme focuses on customer service and strategies for increasing sales (rather than all responsibilities of a CSA like folding clothes or working the cashier).

What jobs can I do after completing the program?

This programme is designed to train individuals aspiring to work as Fashion Consultants and Retail Sales Associates.

After completing the programme, you could pursue several roles in the retail industry, including:

  • Retail Sales Associate
  • Customer Service Representative
  • Cashier
  • Store Associate
  • Sales Assistant
  • Brand Ambassador
  • Fashion Consultant
  • Retail Merchandiser
  • Store Manager (with relevant experience)
  • Inventory Clerk

Responsibilities within these positions typically involve customer assistance, transaction handling, shelf restocking, store upkeep, and offering product expertise and suggestions.

Who is this programme for?

This programme is open to anyone aged 18-27 years who is living in India and currently unemployed or working on a zero-hours contract.

You should be a 12th pass to apply and we encourage applications from groups under-represented in the society- particularly women under 30.

Willingness to work more than 12 hours or rotational shifts. Willingness to work on holidays/Weekends. Comfortable with salary range, adaptable, can migrate, willingness to travel.

Requirements

  • Class 12th pass or Graduate
  • Age Group 18-27 years
  • Not currently in education, training, or employment
  • Having basic proficiency in English (speaking, listening and reading)
  • Have the legal right to work & live in the India
  • You live in an Indian State

What you will gain

  • It’s free! Gain all the skills you need to kickstart a successful career
  • Grow in confidence and resilience, while building your first professional network in the classroom

What industry skills will you learn?

Technical skills

We’ll help you learn the technical skills with lots of hands-on, interactive sessions. By the end, you’ll know:

  • Greeting customers
  • Assisting customers
  • Cross selling and Upselling
  • Sales closure
  • Preventing theft
  • Anticipating & resolving customer needs
  • Developing & maintaining product knowledge

Behavioral skills 

In every job, there are key skills that will help you be successful. We’ll help you learn how to develop the key employability skills to be successful in your role.

  • Growth mindset
  • Persistence
  • Future Orientation
  • Personal Responsibility

What do we offer?

  • Free training. You’ll learn all you need to be successful – from the necessary technical skills to the employment essentials that will help you achieve your potential. 
  • Connect with hiring employers. In the last few weeks of your program, you’ll work with our mentors to prepare for life after your training program. We’ll help prepare your resume and develop your interview skills so you’ll be ready to connect with employers.
  • Dedicated mentor support during the program and for up to 6 months afterwards to give you the best chance of succeeding and overcoming any challenges.

What our graduates are saying

Sakshi Dande

Pune Retail Sales Associate

“Generation India has been a life-changer for me. Their RSA programme gave me skills and confidence, leading to a fulfilling job at Misbu. My family is proud, and I'm thankful to Generation for igniting my potential. They've made a real difference in my life.”

Suraj Dende

Pune Retail Sales Associate

“Thanks to Generation India's RSA programme, I've transformed my life. It gave me skills and confidence to secure a job at Westside, bringing joy to me and my family. I'm grateful to Generation for giving me this opportunity to realize my potential.”

What does a Food & Beverage Steward do?

Retail is a growing industry in India with many opportunities for careers in various retail sectors including apparel, jewelry, and electronics. A Retail Sales Associate fulfills a diverse range of responsibilities aimed at maximizing customer satisfaction and driving sales. 

  • The two primary goals of a retail sales associate are 1) meeting store sales targets, and 2) providing exceptional customer service or cycle of service.
  • The main responsibilities of a retail sales associate are aligned with the cycle of service, which is also referred to as G.U.E.S.T.: Greet, Understand, Explain, Suggest, Thank.

The application process

Start Your Application

This is the first level of screening. This phase determines whether the applicants are eligible to apply for the course or not based on their demographics.

Literacy Test

This phase determines/assesses student competencies with respect to comprehending simple sentences and very short simple social conversations through MCQ based questions (to check their listening & reading skill)

Fire in the Belly Test / Pre-work

In this, learners are assessed on persistence, future orientation & personal responsibility.

Interview

We’ll invite you to join an interview session so we can get to know you better and assess your communication skills, professionalism, motivational and programme fit, and willingness to learn.

Decision

You will be notified via email once a decision has been made regarding your admission and next steps.

Ongoing benefits of Generation

  • A trusted network. You’ll join our ever-growing network of Generation graduates with access to continued learning and support from us.
  • Events. Events and workshops to help you keep growing.
  • Get involved and give back. There are many ways to get involved with spreading the Generation message once you graduate to help more people access life-changing careers.
  • Ongoing support. Use your new Generation network to find out about future career opportunities and troubleshoot challenges with each other.

About Generation

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